Cookie Policy
Last Updated: 2 July 2026
What Cookies Are
Cookies are small text files placed on your device when you visit a website. They are widely used to make sites work, remember your preferences, and give site owners information about how their pages are used.
How We Use Cookies
We use cookies in three categories: necessary, analytics, and performance. When you first visit this site, you will be asked to confirm your preferences through our cookie consent banner.
The Cookies We Use
Necessary Cookies
These cookies are required for the site to function and cannot be switched off. They do not collect personal data for marketing purposes.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| cookie_consent | Rowan Marketing | Stores your cookie consent choices so you are not asked again on every visit | 12 months |
Analytics Cookies
These cookies help us understand how visitors use the site, which pages are visited most, and where visitors come from. All data is aggregated and anonymised. We only set these if you accept analytics cookies.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics 4 | Distinguishes unique users by assigning a randomly generated number | 2 years |
| _ga_FTVMY47EGN | Google Analytics 4 | Stores and counts page views | 2 years |
Performance Cookies
These cookies collect anonymised data about how you interact with the site, including mouse movements, clicks and scrolling behaviour. We use this information to identify usability issues and improve the site experience. We only set these if you accept performance cookies.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _clck | Microsoft Clarity | Persists the user ID and preferences | 12 months |
| _clsk | Microsoft Clarity | Connects multiple page views by a user into a single session | 1 day |
| MUID | Microsoft | Identifies unique web browsers visiting Microsoft sites and used by Clarity for user tracking | 13 months |
| CLID | Microsoft Clarity | Identifies the first time Clarity saw this user on any site using Clarity | 12 months |
Third-Party Cookies
Some cookies listed above are set by third-party services we use. These parties have their own privacy and cookie policies which we recommend you review:
Google Tag Manager
We use Google Tag Manager to manage the scripts that run on this site. Tag Manager itself does not set cookies or collect personal data. It loads the analytics and performance tools listed above in line with your consent preferences.
Google Search Console
We use Google Search Console to monitor how this site appears in search results. This tool processes aggregated search data and does not set cookies on your device.
Changes to This Policy
We may update this policy from time to time, for example if we add new tools or change how we use existing ones. The date at the top of this page will always reflect when it was last changed.
Contact
If you have questions about how we use cookies, contact us at hello@rowan-marketing.com.